Website Maintenance

A successful website requires occasional maintenance to ensure it remains successful.

There are good reasons for website maintenance: Users expect fresh content else they stop revisiting. Search engines periodically change the rules they use to select which web pages to list and which pages to drop. Some search engines give priority to web pages that have been recently updated.

It is important to understand which pages are successful in a site and those that are not. We can perform a detailed analysis of the web log statistics to identify exactly how users are using your web site. We can identify the pages that are being visited (and those that are not), and how long users spend on them. Ongoing maintenance can then be targeted to make the site overall more successful, avoiding unnecessary and costly changes.